Sector Peeled works on creativity
The market for convenience food is undergoing enormous quality developments. Although variation and convenience are more and more important to consumers, freshness, taste and health are also important factors. Growers and processors can take advantage of this.
We support them in being creative with our varieties, which are especially selected and developed for the peeled sector. Selection criteria are for instance uniformity, nice yellow flesh colour, extent of enzymatic discolouration and a stable underwater weight; all are essential to achieve a nice and tasteful end product.
When advising and supporting our growers, all aspects are given full attention, be it soil type, resistances, yield, cost price or marketing possibilities. We contribute to our clients’ thinking process and in doing so meet the demands of this upcoming sector in a tasteful manner.